Meta has put its international rollout of Ray-Ban Display smart glasses on hold, delaying launches in the UK, France, Italy, and Canada.
The company announced the pause at CES 2026, citing “unprecedented demand and limited inventory.”
According to Meta, it received overwhelming interest from American consumers. The company had planned to expand sales in early 2026, but will now focus on meeting US demand while rethinking its global strategy. It has not shared a new launch date.
Getting hold of the glasses remains difficult even in the US. Meta does not sell them online, and shoppers can only find them at select Ray-Ban, Sunglass Hut, LensCrafters, and Best Buy stores.
Buyers must book an in-store demo through Meta’s website, and many locations fill up weeks in advance. Before launch, Meta reported strong interest, with demo slots selling out quickly.
The delay suggests Meta still struggles to balance supply and demand. Priced at $799, the latest version includes a heads-up display, camera, stereo speakers, six microphones, WiFi 6, and a finger-tracking Neural Band controller.
Meta partnered with EssilorLuxottica last year to launch Ray-Ban smart glasses. The eyewear company saw its revenue from the wearable more than triple year over year, which fueled its first-half 2025 sales to $16.25 billion—a 7.3% increase.
Reviewers say they unlock more features than earlier models, despite their bulky look.