In its latest bid to stand out in a crowded market, JetBlue now accepts Venmo payments|JBabinski380|CC BY 2.0

JetBlue announced that it is accepting Venmo as payments for booking flights, a first for a major carrier, in a bid to boost years of dwindling profits.

Currently, the Venmo payment options are only available on the carrier’s website, with app integration coming in the next few months.

Customers can pay via Venmo balances, linked bank accounts, Venmo debit or credit cards. The move comes as the airline tries to woo customers with easy checkout options.

JetBlue has also seen increased competition as larger airlines enter the budget travel segment.

A subsidiary of PayPal, Venmo is a popular mobile payment platform amongst youngsters. At least 90 million people in the country use it, and JetBlue wants to tap into that market.

The struggling airline hasn’t posted an annual profit since the pandemic. It reported $173 million in losses for the first nine months of 2024. Its $3.8 billion deal to acquire Spirit Airlines was blocked by a federal court last year.

While other major airlines already accept PayPal, Venmo’s parent, this is JetBlue’s latest bid to stand out in a crowded market.

It is a larger move for Venmo, which recently launched a Groups feature that helps divide expenses among people. With flight booking offerings, the app wants to tap into the vacation and travel market.